Wednesday, March 4, 2009

Doin' a little GOOD


This week, I resurrect an older favorite: GOOD Magazine. For those of you who don't know, GOOD is a non-profit magazine that focuses on environmental issues and making a difference in the world. If you are an avid coffee drinker, such as myself, then you might have noticed a smaller version of GOOD magazine in Starbucks in the final months before the election in Nov. GOOD partnered with Starbucks to present customers with a different political issue each week. Among the many interesting things in this napkin-sized publication were the even presentation of both sides, the commitment to getting readers to understand the issues and that the issues were presented graphically. It was a great and approachable way to understand the political issues of the election race.

The graphics for this mini-publication were primarily made by graphic artist Nigel Holmes. If you aren't familiar with Holmes' work, then definitely check out his website. The site alone speaks to his design aesthetic (which is a great thing to keep in mind when designing portfolio sites).



This video explains what "vampire energy" is and how it affects our daily lives. I really like how simple all the illustrations are and how it gets the information across. Information graphics are a good source of inspiration for me because I think they showcase how best to visually explain something.

2 comments:

Sarah said...

Ah! yes, I loved those. Good is such a..well, good magazine. Although, I'm a little worried. Since it's a philanthropic publication, you can name the price of your subscription. In currently light of the economy, that's not necessarily a good thing. Have you seen the current issue? It's a two-page leaflet for the credit crunch. Hopefully it's just tongue and cheek and not the beginning of the end for such a fantastic publication.

Jennifer said...

I haven't seen that issue yet, so I'll be sure to check it out soon. I agree with you, though. While the mission of Good is so great (ha. loving the word play here) I do worry that it won't be around much longer due to the "name-your-own-price" gimmick. Hopefully there are some good-hearted people with deep pockets that think it's worth keeping around!